The world of sales is constantly evolving, however there is one area that stays constant – The need for new customers. New customers drive the sales machine and keeps organizations and companies growing. Today however, reaching customers is becoming harder and harder. There is social media, direct mailing, cold calling and numerous other avenues a … More Think outside the Box When Targeting New Business
For centuries, animals have been used as symbols for examples of strength, courage and perseverance. Just look at any pro sporting team and you will see this first hand. You have Lions, Panthers, Falcons and Colts along with many others. These are the symbols of togetherness, teamwork and the banner for which they all fight. … More A team of Geese
If you were to pull up the Amazon app on your phone and do a search for leadership books, you would be overwhelmed. There are 190,498 books on leadership to choose from. In 2015, it was estimated that nearly four leadership books were being published every day. With so many options and authors to choose … More You’re A Leader…Even Without The Title
If you do a google search on why people get into sales and read through the many articles titled “Top Reasons to work in sales”, you will find a pretty clear correlation between the articles. All of them talk about money. Each article references the ability to have flexibility, job security and other similar factors, … More Engage the Heart
Super Bowl LI was something incredible to witness. No other team in NFL history has come from a 25-point deficit to win a Super Bowl. This win solidified Tom Brady as the greatest quarterback to ever play the position. It also gave the New England Patriots their 5th championship in 15 years. Along with the Spurs, the … More Sustained Success: What the Patriots and Spurs can teach Sales Companies
I often sit and ponder what I would be like as a leader. If you know me, and know my desires, this probably isn’t a surprise. You see, I have a desire to lead others. I have a desire to help grow and develop others so that they can recognize their full potential. I desire … More If I were a Leader…..
Great Value Pop Tarts Suck! I know what you are probably thinking. Pop Tarts???? What do Pop Tarts have to do with sales? That’s a great question. For me, they have everything to do with sales. Especially when it comes to why I strive so hard to be the best professional at selling I can … More Great Value Pop Tarts Suck!
It was 2005 and I had just finished a typical workout in Ball Gym, tucked back in the West Quad of Ball State University. This atmosphere was different than the other campus gym, meaning it was far from the meat market and social club, Ball Gym didn’t have all the amenities and fancy equipment. Sitting … More Matthew McConaughey taught me about sales! No seriously, he did….
Every year more and more people are recognizing the benefits of joining health clubs and improving health instead of turning towards medicine. This has allowed the fitness industry to continue to defy odds and grow at an extraordinary rate. IHRSA estimates that there are currently over 54 million people who are members of health clubs with a … More Fitness Industry: Your staff will make you or break you
As many sales professionals know, setting appointments with new potential customers is the life blood of building new business. Their constant goal is being in as many selling situations as possible however many times, sales professionals get bogged down constantly chasing prospects and never moving anything forward. For this most part, this isn’t the fault … More Targeting Strategy: Why you don’t set the number of appointments you want to